Alibaba Group’s Fliggy partners with Ascenda to enhance loyalty rewards for 300 million members

Alibaba Group’s Fliggy partners with Ascenda to enhance loyalty rewards for 300 million members


SINGAPORE, Aug. 3, 2020 /PRNewswire/ — Fliggy, Alibaba’s main journey model in China and Ascenda, the worldwide innovator in loyalty administration, as we speak introduced a partnership to reinforce Fliggy’s rewards propositions beginning in June 2020.

Fliggy members now can enjoy the benefits and services of the three major airline alliances.
Fliggy members now can take pleasure in the advantages and companies of the three main airline alliances.

Fliggy has been dedicated to selling digital transformation of the journey trade and elevating expertise of outbound journey, leveraging Alibaba ecosystem. “In Alibaba’s globalization technique, Fliggy carries the mission of ‘International Enjoyable’. The partnership with Ascenda is in according to our mission in that it’s going to speed up the growth of the protection of the Fliggy membership program and enhance the internationalization of the rewards.” Fliggy stated.

“We’re honoured to work with Fliggy to reinforce the worth of Fliggy’s membership program.”, stated Kyle Armstrong, CEO of Ascenda, “via our expertise and cooperation networks, this partnership will help Fliggy in higher serving their 300 million members and enhancing their loyalty to the membership program, by bettering the consumer expertise and offering wealthy & numerous choices for factors incomes and redemption.”

The partnership between Ascenda and Fliggy will cowl loyalty packages of monetary establishments and worldwide airways in China. At present, Fliggy miles could be transformed into miles of three airways from varied airline alliances, which marks Fliggy members’ reference to members of Star Alliance, SkyTeam and Oneworld. Fliggy members now can take pleasure in the advantages and companies of the three main airline alliances.

About Ascenda

Ascenda is a worldwide supplier of modern loyalty options powering premium rewards propositions for over 70 of the main monetary companies and journey manufacturers worldwide.

Ascenda designs and manages modern end-to-end options to handle probably the most significant challenges going through the loyalty trade as we speak. Via our deep native market experience, best-in-market expertise stack and wealthy international content material community, Ascenda challenges the established order to ship fantastically easy, extremely compelling choices that eradicate the trade-off between value and buyer worth.

For extra details about Ascenda, please go to www.ascendaloyalty.com.

About Alibaba/Fliggy

As Alibaba’s journey model, Fliggy undertakes the mission of “International Enjoyable” as a part of Alibaba’s globalization methods. Now, Fliggy has grow to be a number one on-line journey service platform. Vacationers can profit from Fliggy’s one-stop journey companies, together with varied touring services, membership advantages offered by quite a few international touring manufacturers, and plentiful modern Web functions.

Media Contact

Valérie Perridon
[email protected]

Photograph – https://photos.prnasia.com/prnh/20200803/2874181-1?lang=0





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