Manila, Philippines — The Division of Tourism (DOT) has launched the Balikan Ang Pilipinas campaign to encourage Balikbayans to journey to the Philippines this season and go to the nation’s websites and locations with their family members.
“With the marketing campaign, we welcome our balikbayans again residence, who now have the chance to be along with their households and buddies. That is the prospect for them to create new reminiscences whereas visiting locations that are actually open and protected for vacationers.” DOT Secretary Bernadette Romulo-Puyat stated.
Puyat emphasised, “That is the primary purpose why the DOT has targeted on establishing and selling protected tourism beneath the brand new regular. We’re imposing stringent security protocols in order that we are able to resume tourism actions sooner whereas guaranteeing the safety of everybody.”
The Balikan Ang Pilipinas marketing campaign was launched with the web launch of the music video that featured the now-classic Authentic Filipino Music (OPM) Mundo by IV of Spades, rendered by the worldwide award-winning The Loboc Kids’s Choir, and Mikey Amistoso, frontman of cult-favorite Ciudad.
‘Mundo’ in English means ‘world.’ The video serenades each balikbayans and native vacationers to return and journey round their ‘Mundo’ — the Philippines.
The straightforward act of returning residence, touring, even whether it is simply inside one’s municipality, province, or area, may also imply the world to tourism staff as they get well from disruptions of their livelihood attributable to the COVID-19 pandemic.
The Balikan Ang Pilipinas marketing campaign, which can run till the primary quarter subsequent 12 months, goals to tell balikbayans on what to anticipate and put together on their return residence. Packages will embrace a microsite, distinctive tour packages, and a particular online-event for them to take pleasure in.
The Philippine authorities lately opened its borders to balikbayans and abroad Filipino staff (OFWs), enabling them to return to the nation.
To know concerning the locations which have reopened and their respective journey necessities, vacationers can go to Philippines.travel/safetrip or obtain the Journey Philippines app at app.philippines.travel.
Watch the Balikan Ang Pilipinas music video right here: www.facebook.com/watch/?v=437356187261740.
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