Mowilex Released a Digital Book “Balinese Woodcarving: A Heritage to Treasure”

Mowilex Released a Digital Book “Balinese Woodcarving: A Heritage to Treasure”

  • On the anniversary of the e-book’s launch, Mowilex does an e-release of the 2019 e-book “Balinese Woodcarving: A Heritage to Treasure”, a chronicle of an iconic artwork type, as a pledge to protect Balinese tradition and artwork.
  •  The e-book highlights Bali’s grasp woodcarvers providing priceless perception about their craft, the inspirations, and the traditions which were handed on for hundreds of years.
  • The e-book goals to show, delight, and encourage artists, artwork admirers, collectors, designers, and anybody involved in Bali or woodcarving.
  • Featured masters are thought of dwelling legends in Bali’s cultural capital of Ubud.

BALI, Indonesia, June 26, 2020,/PRNewswire/ — Final yr PT Mowilex Indonesia (Mowilex) honored its dedication to preserving Balinese heritage by launching a e-book titled “Balinese Woodcarving – A Heritage to Treasure”.  The e-book, edited by artwork historian, curator, and writer Cesare Biasini Selvaggi, was initially launched on the Agung Rai Museum of Artwork (ARMA) Gallery and Museum in Ubud, Bali.  At the moment, copies of the e-book had been solely given away to artists, galleries, and museums.  Some had been additionally donated to libraries.

(left to right) I Made Ada, I Wayan Mudana, I Wayan Muka, I Nyoman Edi Suardana, I Wayan Suwija.
(left to proper) I Made Ada, I Wayan Mudana, I Wayan Muka, I Nyoman Edi Suardana, I Wayan Suwija.

This yr on the anniversary of the e-book launch, the corporate has launched the e-book on its web site for anybody to view and obtain without spending a dime.

“This e-book was meticulously ready and researched.  However as we printed it to not be bought, it’s not in broad circulation. We felt now could be the time to present it to anybody who has an curiosity in Balinese tradition and artwork”, mentioned Anna Wibowo, Mowilex’s Chief Advertising and marketing Officer. “Particularly now that many individuals are isolating all around the world, it is a likelihood to immerse your self into one thing very totally different, and we’re glad to supply it electronically to anybody ”, she added.  “It’s in each Bahasa and English.”

The e-book options artisans and gifted craftsmen who’re passionate in regards to the significance of preserving Balinese artforms. They’re among the many final dwelling masters and legends of this vital craft. Mowilex, a purveyor of premium wooden stain merchandise and paints since 1970, shares their ardour and dedication.

“We’re honored that Balinese artisans have entrusted the safety, ornament, and preservation of their masterpieces to Mowilex wooden stain merchandise for a half a century now”, mentioned Mowilex CEO Niko Safavi.

“The worth of artwork is rarely within the materials used, however within the work and creativeness of the artist.  The financial worth of our merchandise and supplies utilized in a big piece is sort of insignificant and of no concern to the artists. When artists create work that’s value hundreds of {dollars}, they don’t seem to be involved in saving cash.  They need the very best.”  Niko Safavi added.  “We’re all the time honored after they choose our merchandise”.

Balinese wooden carving captures the non secular and cultural values for which the island is world-renowned.

“Artwork and spirituality type an integral and indivisible a part of the Hindu faith and Balinese tradition. A masterpiece’s intricate designs encapsulate sacred values, cherished by everybody.” added The Consultant from Penglingsir, Bendesa Pekraman, Ubud Royal Household.  With this e-book, individuals can achieve a deeper understanding of Balinese artwork and tradition.

“We had main subject-matter specialists concerned in creating this e-book and have stuffed it with stunning images.  The hardcover e-book was printed by the famend art-book writer Carlo Cambi Editore in Italy. Immediately, we’re glad to present it away electronically on our web site.”  mentioned Niko Safavi. Works by the artists featured within the e-book have adorned presidential palaces, museums, galleries, and houses of artwork collectors.

“Lest we neglect, artists and their households are financially depending on the works they create.  The present pandemic has had a serious damaging impression on the financial system of Bali, which is essentially depending on tourism.  We’re all the time struggling to strike a stability between preserving the values and custom of woodcarving, and the industrial worth of the work for the artist,” mentioned Garuda grasp woodcarver and dwelling legend I Made Ada.

Mowilex merchandise are made with such high-grade supplies that whereas developed as development and industrial coatings, they’re a most well-liked selection by woodcarvers, muralists, and different artists. “We hope to see the world return to regular and perhaps this e-book will encourage individuals to go to Bali, see the galleries, and meet the artists in individual.”

About PT Mowilex Indonesia

PT Mowilex Indonesia is a number one producer of premium paints and coatings.  Mowilex merchandise had been first launched in 1970 and the corporate has acquired quite a few awards and accolades through the years.  The producer has been a pioneer within the growth of environmentally pleasant practices from day one, being the primary to fabricate water-based paints in Indonesia.  The corporate has a protracted historical past of company social duty and is dedicated to preserving and defending the surroundings.  In 2019 PT Mowilex Indonesia grew to become the primary producer in Indonesia to be licensed carbon impartial.

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