LONDON, Might 29, 2020 /PRNewswire/ — True Royalty TV, the London-based subscription video on-demand service (SVOD) dubbed ‘the Netflix of Royal TV’ is extending its Crowdcube fundraising marketing campaign following distinctive demand.
The fundraising has already doubled the preliminary goal, surpassing US$2m in two weeks, and remains to be rising. Funds raised shall be used to capitalize on momentum over the past 12 months and speed up progress throughout 2020, by activating new distribution channels and lengthening the service’s worldwide footprint. The Crowdcube marketing campaign follows personal placements totalling greater than US$9m from US and UK buyers and media business figures.
Prior to now six months True Royalty TV has doubled its paying subscribers throughout the UK, Eire, Australia, Canada, New Zealand and particularly the US, the place there’s enormous demand for content material in regards to the Royal Household. It has additionally recorded a 40% enhance in viewing through the Covid-19 lockdown.
The British Royal Household is the world’s fourth greatest model*. Analysis reveals that within the US, 25m individuals who stream tv have actively said an curiosity in watching extra content material about them. True Royalty has fashioned wanted partnerships with the US’s main TV platforms together with Comcast, Cox, Dish and Roku, and shall be actively advertising and marketing the channel to those subscribers and extra throughout over 50m houses.
“True Royalty is a good British enterprise success story, quickly growing our subscribers and signing partnership offers giving us entrance and centre placement on the US’s greatest TV platforms, with seamless entry to greater than 50m households,” mentioned Gregor Angus, CEO and Co-founder, True Royalty TV. “Whereas there’s a surge in viewing at the moment throughout lockdown, extra importantly, we see enormous potential for long-term progress by capitalizing on the worldwide demand for programming in regards to the British Royal Household in addition to ongoing structural adjustments in the best way viewers devour TV content material.”
(*after Apple, Amazon, Google, Model Finance 2017)
For eligible buyers see the corporate’s presentation on Crowdcube (capital in danger)
About True Royalty
True Royalty was co-founded by Gregor Angus (CEO), Nick Bullen, and Edward Mason because the world’s first and solely subscription video on demand service devoted to offering followers with a big selection of high-quality Royal programming. For extra data go to www.trueroyalty.tv